Naturheilpraxis Malke
The naturopathic practice of Manfred and Martina Malke in Wolfenbüttel has been running since 1986 and combines holistic naturopathy with sound medical competence. The range extends from physiotherapy through homeopathy to acupuncture. Since 1989 the practice has also run its own school for naturopaths.
- Client
- Naturheilpraxis Malke
- Website
- naturheilpraxis-malke.de
- Live since
- 05/2014
- Technology
- Custom
About the project
The goal
The WordPress website we had built for the client in the past was to be brought up to date technologically. The clear goal of the relaunch: improve performance significantly and increase the conversion rate for therapy enquiries and for enrolments at the school for naturopaths.
Performance and structure
The challenge
Naturheilpraxis Malke offers two entirely different core areas: treatments for patients and training for aspiring naturopaths. The challenge was to guide these audiences through the site even better and to overcome the slow loading times of the old, ageing WordPress system.
Webstudio migration
The solution
We migrated the entire website from WordPress to the modern front-end tool Webstudio. In doing so, the design was tidied up, the user journey for patients and students was optimised and we built on lean, extremely fast code to create the technical basis for better conversion.
Growth
The result
The relaunch was a complete success: loading times were reduced dramatically, which not only improves the user experience noticeably but also has a positive effect on the Google ranking. The optimised user journey and the extremely fast page loads successfully delivered the desired increase in the conversion rate.
★★★★★
„Very friendly, competent, good work“
Manfred Malke
Naturheilpraxis Malke
More projects
All 19 projects
Your project